Wasteful World | Movinga Study

Study investigates the gap between perception and reality when it comes to wastage of food and hoarding of possessions

As relocation experts, at Movinga we are always looking for ways to make the moving process more effective. We are particularly interested in the often excessive collection and accumulation of belongings and its impact on our society, the environment and even on the economy. As part of a larger study on relocation trends to be released later this year, we conducted a poll in order to understand the dissonance people have between their perceptions and reality, particularly when it comes to hoarding and wastage in their own homes. The results are compelling, with the gap revealed to be starker than we anticipated, and we hope it sparks a much-needed discourse on over-consumption, consumerism and how much we really need.

The poll was conducted among 18K+ heads of households in 20 countries and compared individual’s perception on how much they own versus how much they actually use to reveal the level of delusion we live in. We looked at three categories in the poll: household posessions, clothing and food. We then combined the results with data collected directly by researchers investigating waste and hoarding of unused property in each of the markets polled.

The first step in reducing the amount of waste and unused items we all have in our homes is to be aware of the magnitude of the issue and our own personal denial. At Movinga, we calculate that 22% of items moved in each relocation won't be used again. We hope this research opens the subject up for discussion on how to be more conscious of our collective hoarding and wastage.

We at Movinga aim for making moving a more sustainable process. As we can see in our study, France and Sweden rank in the top 3 and show that people there are more sensitive towards the topic of decluttering and sustainability. That's why, in addition to our first market of Movinga Germany, we aim to bring more sustainable processes towards our work as Movinga France and Movinga Sweden as well. The highest impact on the environment and the most efficient way to reduce CO2 on the streets is the concept of bundling, which we implement in our processes and which is only one of our many relocation services that we offer.

In the table below you can see the gap (Delusion) between the amount people think they are wasting or not using versus the reality.

What percentage of your wardrobe hasn't been worn in the last 12 months?

What percentage of your grocery shopping ends up as waste?

Since your most recent move, what percentage of your transferred belongings are still not in use?

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